Subscribe

Categories

Add to Technorati Favorites

 Subscribe in a reader

Trends and Outliers

TIBCO Spotfire's Business Intelligence Blog

Monthly Archives: January 2014

01/30
2014

First Responders Use Big Data to Save Lives

Time is precious for first responders who react to emergency situations such as fires, ambulance calls, motor vehicle accidents, and natural disasters. As police, firefighters, and other emergency workers know all too well, minutes can mean the difference between life and death.

firefighter 300x225 First Responders Use Big Data to Save LivesFor instance, for every minute a person goes without emergency medical help after suffering a cardiac arrest, that person’s chance of survival goes down 7% to 10%, according to the American Heart Association.

This is one of the primary reasons that first responders are increasingly using big data from a variety of inputs – roadside sensors, security cameras, and GPS systems – to enable them to be more informed and respond more efficiently to accidents and other emergencies.

Continue reading »

Print post

01/29
2014

Letting Go of Excel: It’s a Breakthrough, Not a Breakup

Are you looking for a way to help your users and analysts develop a greater understanding of your company? If your answer is yes – and it should be – then we propose a breakup with Excel.

moving beyond excel 620x360 300x174 Letting Go of Excel: Its a Breakthrough, Not a BreakupIt’s not that Excel isn’t good enough for your data. There is just a better and faster way to visualize information, and find key insights in the data you’re collecting in those spreadsheets that flow from databases with marketing and sales backend analytics and information.

So, just like when you’re deciding to breakup with a vendor, we’re offering some pros and cons of moving to a data discovery platform such as Spotfire Cloud.

Continue reading »

Print post

01/28
2014

Data Analysis To Power Innovative Product Design, Marketing

Having worked at EMI Records for more than a decade, Chantal Restivo-Alessi is no stranger to having consumers strike a staggering blow to an industry by moving to digital.

shutterstock 102638654 300x200 Data Analysis To Power Innovative Product Design, MarketingRestivo-Alessi, now chief digital officer at HarperCollins, knows first-hand the damage a company can suffer because of its reluctance to embrace new digital models.

As head of the publisher’s digital arm, she has resolved not to let that happen to HarperCollins, and big data is playing a large role in her strategy, she tells Fast Company.

Continue reading »

Print post

01/27
2014

Predictive Analytics for Financial Services Firms: Forecasting the Future

While financial markets are notoriously hard to forecast, top performing companies in the financial services industry are using predictive analytics to gain new insights into customer behavior to drive revenue and deepen existing relationships with their customers.

shutterstock 146739185 291x300 Predictive Analytics for Financial Services Firms: Forecasting the FutureThat’s according to a new research report from Aberdeen Group that found that financial services companies that used predictive analytics saw a 10% increase in identifying new customer opportunities in the past year, compared to a 7% increase for companies not using predictive analytics

“This goes beyond basic demographic segmentation; predictive analytics reveals untapped market segments full of prospects to business development decision makers,” the report notes. “Predictive models identify the traits in potential customers that bear out to longstanding, profitable relationships.”

Continue reading »

Print post

01/23
2014

Using Big Data Analytics To Unlock the Mysteries of the Universe

Scientists learned that the universe continues to expand in 1929 when astronomer Edwin Hubble discovered that distant galaxies are moving away from us. Today, scientists continue to make remarkable galactic discoveries.

shutterstock 63555622 300x247 Using Big Data Analytics To Unlock the Mysteries of the UniverseFor instance, a team of researchers working with the Baryon Oscillation Spectroscopic Survey (BOSS) have been able to determine the distances to galaxies more than 6 billion light years away to within an accuracy of 1%.

As astronomers and other scientists continue to push the boundaries of space exploration, big data analytics can help researchers gain deeper insights about the origins, makeup, and future of the universe.

Continue reading »

Print post

01/22
2014

Data Visualization: A Super Time Saver

Whether you’re a data analyst, a product manager, or a member of the C-suite, when it comes to making sense of your company’s data, Excel-based bar charts aren’t terribly compelling.

shutterstock 133973507 300x225 Data Visualization: A Super Time SaverIf you rely on Excel reports to evaluate current customer trends, operating conditions, or business performance, they simply don’t provide much insight into why something happened (e.g., customer satisfaction dropped five points in the Pacific Northwest last month).

One-Dimensional Reports Are So Last Year

While boring Excel spreadsheets do little to stoke the imagination, there are other shortcomings to using stale BI reports. Namely, they’re a drain on productivity.

Continue reading »

Print post

01/21
2014

Big Data: Making the Customer Contact Center a Competitive Weapon

Contact centers have long been at the core of data collection about customers. But the added influx of information from big data now means the contact center is poised to be a strategic differentiator for firms that can successfully corral and analyze new data sources.

shutterstock 128810074 300x298 Big Data: Making the Customer Contact Center a Competitive WeaponThat’s the assertion of a new research report from Aberdeen Group that notes that new channels like social media platforms, online user groups and mobile devices have vastly accelerated the growth of customer data.

“This rapid growth in customer data, captured though myriad touch-points, presents unique challenges and opportunities,” the report notes. “It results in struggles within customer data management efforts, as contact centers will need to learn to seamlessly capture and utilize large sets of structured and unstructured data.”

Continue reading »

Print post

01/20
2014

Data Analytics To Evaluate the Environmental Impact of ‘Fracking’

The US is poised to surpass Saudi Arabia and Russia to become the world’s largest oil producer by 2016, according to the International Energy Agency.

images4 150x150 Data Analytics To Evaluate the Environmental Impact of FrackingMeanwhile, natural gas production in the US has risen tenfold since 2006, according to the U.S. Energy Information Administration.

One of the chief reasons the US has been able to achieve such dramatic gains in the exploration and recovery of both shale oil and natural gas deposits is due to the technique known as hydraulic fracturing (“fracking”).

Continue reading »

Print post

01/16
2014

How Manufacturers Can Use Analytics to ID Transformative Technologies

Manufacturers continue to invest in technology that can accelerate output while driving heightened productivity. Take D’Addario, a Farmingdale, N.Y.-based maker of musical strings for instruments such as cellos and guitars, for example.

images2 300x164 How Manufacturers Can Use Analytics to ID Transformative TechnologiesD’Addario operates a 110,000-square-foot lean manufacturing facility that relies on robotics, software, and other advanced technologies to help it increase productivity, operate more efficiently, and compete more effectively in the global marketplace.

Increasingly, manufacturers are turning to emerging technologies such as 3D printing, which can take a digital file and turn it into a physical object. But the technology, which has been around for 30 years is still nonetheless very much in its infancy.

Continue reading »

Print post

01/15
2014

Firms Step Up Big Data Initiatives, Spending

Under siege from growing amounts of data streaming in from multiple different sources across the enterprise, companies are stepping up their efforts to gain insight and value from big data projects.

shutterstock 167198123 300x300 Firms Step Up Big Data Initiatives, SpendingThat’s according to a new research report from IDG that finds that 70% of enterprises have either deployed or are planning to deploy big data projects and programs. Furthermore, companies on average plan to spend $8 million on big data projects this year, according to the report.

Continue reading »

Print post