One of the greatest benefits of an enterprise-wide analytics platform is that it enables data analysts and scientists to work collaboratively and brainstorm on approaches for solving a company’s top challenges.
Today there are so many channels available like Facebook, Twitter, and Pinterest that social media, along with SEO, have become the foundations of many companies’ online marketing campaigns.
While there’s been no lack of attention paid to the vast potential big data has for bolstering business operations, many of the challenges to exploiting big data sources lie in transforming the people and culture within companies.
As integral members of the C-suite, CIOs are expected to do more than simply act as technology stewards. CIOs are expected to help drive the business forward. This includes leveraging technology and thinking creatively to identify ways to generate new revenue streams and optimize operational efficiency business performance.
Shifting market forces are shaking up the retail banking industry from new payment platforms – including those from big players like Amazon – to mobile banking, peer-to-peer lending to regulatory constraints and a persistently tough interest rate climate. Furthermore, banks are under-leveraging their existing customer bases and missing out on… Read More →
While some manufacturers have been able to lower waste and the variables in production from lean manufacturing programs, extreme variability still faces certain processing environments, including pharmaceutical, chemical and mining concerns.
Historically, when organizational managers and employees have requested BI reports, they’ve turned to IT to generate the information for them. There are a number of problems with this model – the information isn’t as current as it could be and also doesn’t allow managers and employees to dig through the information… Read More →
While price is a key consideration for many consumers in selecting their wireless carriers, many high-value and discriminating customers also prefer to be on the leading edge of smartphone innovations. Smartphone manufacturers, wireless carriers, and other industry participants can use analytics and customer data – including point-of-sale, social sentiment, survey,… Read More →
In today’s “Age of the Customer,” companies are discovering that the channels they use to engage with customers are expanding almost as rapidly as the data available about consumer behavior. Analytics to Organize Data To adequately mine the insight presented by social media posts, call center recordings, notes, text messages,… Read More →
The U.S. healthcare system continues to undergo dramatic changes when it comes to how consumers can obtain insurance as well as the growing role of individuals in plotting their own treatments. Big data is expected to play an increasingly significant role in treatment analysis as well as enable healthcare insurers… Read More →